Mamoun Sannoufi International Group

Mamoun Sannoufi International Group began as a single law office in Homs in 1959. Over six decades it grew into a group with offices in Syria, France, the United States, Canada and the United Arab Emirates. The firm asked Nexlla for a website that carries that heritage with quiet confidence, in Arabic first and English second, and for the tools to run it day to day.

Overview

We delivered three connected pieces: the public website, a Dashboard for the firm’s team, and a staff app for Android and iPhone. The website presents the group, its practice areas and services, its people and its six offices, and ends every journey with a way to book a consultation or send an enquiry. The Dashboard manages all of that content and receives the bookings, leads and live-chat conversations the website creates.

The Challenge

A law firm with this history cannot look like a template, yet clients arrive with real questions and little time. The site had to feel established and premium while staying clear and fast, in two languages and two reading directions. It also had to tell a story that spans six offices in five countries without turning into a list of addresses.

What We Designed and Built

• A bilingual website, Arabic by default with a true right-to-left layout, and English as a full equal.
• A hero of slow liquid gold silk drawn live in WebGL over an eight-point khatam pattern, with the firm’s crest redrawn as a clean vector mark.
• Pages for the group’s history and leadership, practice areas and services, the team, and each office, with a night globe that traces the firm’s path from Homs to every later office.
• Consultation booking, an enquiry form and live support, all connected to the Dashboard.
• A Dashboard for content, bookings, leads and the live-chat inbox, and a staff app that brings the same tools to the phone.

Approach

The visual language is crest gold on deep obsidian, with ivory text and generous space. Motion carries the brand without getting in the way: the silk moves slowly, headings reveal word by word, and every animation steps aside for visitors who prefer reduced motion or whose devices cannot run WebGL. The site always renders its full content, even when the Dashboard cannot be reached.

Arabic was designed first, not translated last. Type, navigation and layouts were set for Arabic reading, then mirrored for English.

The Experience

A visitor sees in a few seconds who the firm is, where it practises and how long it has done so. From there they can browse practice areas, meet the team, explore the offices or go straight to booking a consultation in their own time zone. The firm’s staff answer enquiries and chats from the Dashboard or from their phones.

Outcome and Impact

Mamoun Sannoufi International Group now has a complete, bilingual digital platform that matches its standing: a distinctive website, a back office and a staff app. The website is in preview at sannoufi.nexlla.com while the firm prepares to move it to its own domain.