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Nexlla Creative Agency is a premier AR VR development company serving businesses across Saudi Arabia, delivering cutting-edge augmented and virtual reality solutions that transform how organisations engage with their audiences. From Riyadh to Jeddah and Dammam, our team of over 53 specialists brings more than 15 years of immersive technology experience to every project. Saudi Arabia's Vision 2030 strategy has ignited unprecedented demand for digital innovation, and AR VR technology sits at the heart of this transformation — powering smart retail, immersive tourism, advanced training simulations, and next-generation architectural visualisation. We have completed over 600 projects for clients across the GCC, giving us unrivalled insight into the cultural preferences, regulatory environment, and technical infrastructure of the Saudi market. Whether you are a government entity seeking public engagement tools, a hospitality brand building virtual tours, or a real estate developer showcasing off-plan properties, Nexlla delivers bespoke AR VR experiences engineered for performance, scalability, and measurable business impact in the Kingdom of Saudi Arabia.
Saudi Arabia's immersive technology market is projected to exceed USD 1.5 billion by 2027, driven by Vision 2030 investments in smart cities, tourism, and digital education. Nexlla positions your business at the forefront of this revolution.
Saudi Arabia is undergoing a sweeping digital transformation under Vision 2030, creating massive opportunities for businesses ready to embrace immersive technology. Nexlla's AR VR development team based in Dubai delivers end-to-end solutions — from concept and 3D modelling through to deployment and post-launch support — tailored specifically for the Saudi market. Our proximity to the Kingdom, combined with deep GCC cultural understanding, means every experience we build resonates authentically with Saudi audiences. We work across Unity, Unreal Engine, WebXR, and proprietary frameworks to ensure your solution performs flawlessly on all devices.
Our Saudi Arabia AR VR projects span retail virtual try-ons, industrial training simulations, virtual property tours, heritage site experiences for tourism, and interactive event installations. We hold technology partnerships with leading hardware vendors and integrate seamlessly with your existing enterprise systems. From initial discovery workshops conducted in Arabic and English through to ongoing optimisation, Nexlla is your long-term immersive technology partner for sustainable success in the Kingdom.
Native and web-based AR applications for iOS and Android, built for Saudi consumer and enterprise markets with Arabic language support and localised UX design.
Fully immersive VR environments for training, marketing, real estate, and entertainment — compatible with Meta Quest, HTC Vive, PSVR, and PC VR platforms.
Blended physical-digital experiences using Microsoft HoloLens and Magic Leap for industrial, medical, and educational applications across Saudi Arabia.
Product visualisation, virtual try-on, and in-store AR navigation tools that increase conversion rates and reduce returns for Saudi retail brands.
Safe, scalable virtual training environments for oil & gas, construction, healthcare, and defence sectors — aligned with Saudi Aramco and NEOM project standards.
No-app-download AR experiences accessible via smartphone browsers, ideal for marketing campaigns, product launches, and trade shows across the Kingdom.
Virtual property tours and AR overlays for NEOM, Red Sea Project, and major Saudi developers, enabling off-plan sales from anywhere in the world.
VR safety training and AR maintenance guides for Aramco facilities, petrochemical plants, and renewable energy installations across the Kingdom.
Immersive experiences for AlUla, Diriyah, and Saudi heritage sites — supporting the Kingdom's ambition to attract 100 million tourists annually by 2030.
AR virtual try-on and in-store navigation for Saudi malls and luxury brands operating in Riyadh, Jeddah, and Khobar.
Interactive VR classrooms and AR textbook enhancements for Saudi universities and Vision 2030-aligned vocational training centres.
Surgical simulation VR and AR-assisted diagnostic tools for Saudi hospitals and medical education institutions seeking world-class training technology.
Saudi AR/VR market projected value by 2027
Tourist target for Saudi Arabia by 2030, driving immersive experience demand
Projects delivered by Nexlla across the GCC region
Years of immersive technology and creative-tech expertise
With over 15 years operating in the Gulf region and 600+ completed projects, Nexlla understands the nuances of Saudi business culture, procurement processes, and technical infrastructure requirements better than any international agency.
Every AR VR experience we build for Saudi Arabia is developed with right-to-left language support, Arabic UI/UX, and culturally appropriate content — ensuring genuine engagement with local audiences.
From strategy and creative concepting through to 3D asset creation, development, QA, deployment, and ongoing support — Nexlla manages the entire AR VR project lifecycle so you can focus on your business.
Our 53-strong team includes Unity and Unreal specialists, 3D artists, UX designers, and backend engineers capable of building for mobile AR, headset VR, WebXR, and enterprise MR platforms simultaneously.
We tie every AR VR deliverable to measurable business outcomes — engagement rates, dwell time, conversion uplift, training retention — and provide detailed analytics dashboards to demonstrate ROI to Saudi stakeholders.
With regular visits to Riyadh and Jeddah, Arabic-speaking project managers, and strong relationships with local system integrators, Nexlla provides truly local service from its regional headquarters in Business Bay, Dubai.
AR VR development costs in Saudi Arabia vary based on complexity, platform targets, and content requirements. A basic AR marketing experience typically starts from AED 25,000 (approx. SAR 25,000), while comprehensive VR training simulations or multi-scene real estate experiences can range from SAR 150,000 to SAR 500,000 or more. Nexlla provides detailed fixed-price proposals after a discovery workshop, ensuring complete transparency on costs, timelines, and deliverables before any commitment is made.
Yes, Arabic language support is a core part of all AR VR projects we deliver for Saudi Arabia. This includes right-to-left UI layouts, Arabic voiceovers, Arabic 3D text rendering, and culturally adapted visual content. Our in-house Arabic-speaking designers and localisation specialists ensure every experience feels native to Saudi users rather than a translated Western product, significantly improving engagement and adoption rates across the Kingdom.
Development timelines depend on scope and complexity. A web-based AR campaign experience can be delivered in 4 to 6 weeks, while a full VR training simulation with multiple scenarios typically takes 3 to 6 months. Enterprise-grade mixed reality solutions with deep system integrations may require 6 to 12 months. Nexlla provides detailed project roadmaps with clear milestones at the proposal stage, so Saudi clients have full visibility over timelines and can plan internal communications and launches accordingly.
Nexlla has significant experience working with government-related projects across the GCC, including immersive heritage experiences, public sector training tools, and smart city visualisations. We understand the procurement requirements, approval processes, and quality standards expected by Saudi government bodies and giga-projects like NEOM and the Red Sea Project. Our team can assist with technical specifications, compliance documentation, and staged delivery schedules that align with government procurement frameworks.
Nexlla develops for a comprehensive range of AR VR hardware including Meta Quest 2/3/Pro, HTC Vive, Valve Index, Microsoft HoloLens 2, Magic Leap 2, Apple Vision Pro, and all major iOS and Android smartphones for mobile AR via ARKit and ARCore. For Saudi projects, we also support custom hardware configurations used in industrial and defence applications. Our device-agnostic approach ensures your investment is protected as technology evolves over time.
From branding to strategy, we create digital experiences that captivate & convert. Let’s turn your ideas into a masterpiece that drives real results!