AR/VR Development Company in Dubai

AR/VR development costs in Dubai vary significantly based on the complexity of the experience, the number of platforms targeted, the volume of 3D assets required, and the level of real-time integration needed. A WebAR campaign or simple AR filter typically starts from AED 15,000 to AED 35,000. A fully interactive VR property tour with photorealistic rendering and custom interior environments generally ranges from AED 40,000 to AED 120,000. Enterprise-grade AR training platforms or multi-scene VR experiences with backend dashboards can range from AED 150,000 upwards depending on scope. Nexlla provides detailed, transparent cost proposals after a thorough brief review — there are no hidden costs, and we are always willing to phase delivery to match budget constraints.

WebAR is augmented reality that runs directly in a mobile web browser without requiring any app download — typically activated via a QR code, a URL, or a social media link. It is particularly powerful in Dubai's marketing landscape because it dramatically lowers the barrier to engagement: a consumer scans a QR code on packaging, an OOH billboard, or a printed flyer and is immediately immersed in an AR experience. This is especially effective for product launches, luxury brand activations, and experiential marketing campaigns where brands want to create a shareable, memorable moment. Dubai's high smartphone penetration and digitally engaged consumer base make WebAR one of the highest-ROI immersive formats available today. Nexlla has built WebAR campaigns for FMCG, fashion, and automotive clients in Dubai and the broader UAE.

VR property tours have become a standard complement — and in some cases a replacement — for physical show apartments in Dubai's off-plan real estate market. Leading developers now deploy VR headsets in sales suites so buyers from Europe, Asia, and the GCC can experience a fully furnished, photorealistic version of their potential apartment before it is built. International investors who cannot travel to Dubai can be invited to a VR viewing session remotely. The experience includes walking through rooms at real scale, customising finishes, and viewing the view from the apartment window. While VR does not replace in-person visits entirely for all buyers, it significantly accelerates the sales journey and reduces the number of visits required before a purchase decision is made. Nexlla delivers VR property tours at a quality standard consistent with Dubai's premium real estate market.

Development timelines depend on the scope and complexity of the experience. A WebAR campaign or social AR filter can typically be delivered within two to four weeks. A VR property tour with one to three apartment configurations and a custom environment generally takes six to ten weeks from brief to final delivery. Enterprise AR training platforms or multi-scene VR experiences with backend content management and analytics integration can require twelve to twenty weeks for complete delivery. Nexlla provides fixed delivery milestones and regular progress demos throughout the project, so clients always have visibility into where their experience is in the development pipeline. Our Business Bay location makes in-person review sessions easy for Dubai-based clients, enabling rapid feedback and iteration cycles.